Hi,

I'm Marc Caldwell.

Hi,

I'm Marc Caldwell.

A UX + UI Design consultant and Senior Product Designer @ Hero Health.

A UX + UI Design consultant and Senior Product Designer @ Hero Health.

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My philosophy is that design should be intuitive, purposeful and intentional.

I believe in design that is holistic, simple and effortless.

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It's all about harnessing the power of emotion.

I’m a San Diego based User Interface Designer helping startups and new brands reach their full potential through strategic, holistic, emotionally resonant user experience design.

100% support throughout the entire process.

I’m a San Diego based User Interface Designer helping startups and new brands reach their full potential through strategic, holistic, emotionally resonant user experience design.

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The pillar of great design is empathy. We’ll work together to create a strategic analysis of who we’re designing for and why. By knowing their behaviors, tendencies, needs and wants, I build a foundation to design on that is emotionally tailored to your core users and customers.

The path to success is iterative and collaborative.

01.  RESEARCH AND DISCOVERY

The pillar of great design is empathy. We’ll work together to create a strategic analysis of who we’re designing for and why. By knowing their behaviors, tendencies, needs and wants, I build a foundation to design on that is emotionally tailored to your core users and customers.

02.  DESIGN

After I’ve finalized your business requirements, target users and competition, I design concepts that achieve their own unique set of goals and connect you with your audience. The result is an engaging, intuitive interface or site that will drive revenue and creates users and customers for life.

03.   TEST + ITERATE

Depending on the specific needs of your project, we’ll test the designs with actual users and validate the designs and assumptions through user testing. I’ll create a working prototype with actual goal-oriented tasks to ensure the design is intuitive and user-friendly.

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Digital solutions for complex problems.

Image with caption. You see? It's curious. Ted did figure it out - time travel. And when we get back, we gonna tell everyone. How it's possible, how it's done, what the dangers are.

Simplified solutions for complex problems.

Image with caption. You see? It's curious. Ted did figure it out - time travel. And when we get back, we gonna tell everyone. How it's possible, how it's done, what the dangers are.

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Check out some of my work on Dribbble.

Crestron Rooms View
Individual Room + Services
Crestron Thermostat UI
UI Kit Dashboard Widgets
SOLOSHOT Device Search
SOLOSHOT iOS App
Calendar Views
B&O Landing
Crestron Cable Remote UI
Crestron Climate/Thermostat UI - Cooling
Pantone Color of the Year
Crestron Sonos UI
2018 Workspace
BOOKR UI Kit  📅
TubeBuddy Thumbnail Generator - Text Editor
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